What pasta should look like
Whenever I cook pasta the only thing I really want to know is the cooking time. Sometimes it’s eight minutes, sometimes it’s fourteen, but whatever it is, the exact number is hidden somewhere in a big pile of useless information. Who designs these things?
A better design
For years now I’ve been walking around with this idea of what a pack of pasta should look like and today I decided to just make it. It’s based on these ideas:
- I don’t care what the pasta is called: fanfare, sporgersi or sciocchezza, I don’t want to know its name, I just want pasta. If the shapes look right I’ll buy it, I never picked a pasta because of the name.
- I immediately want to see the cooking time without having to look for it.
- Some people need the basic pasta cooking instructions.
The result
If it’s up to me from now on the front of all packs of pasta will look like this.* Marketing departments, historians and lawyers can fill the back of every pack with all the balderdash they want as long as the front looks like this.**
So if you are a pasta package designer or you know one, please steal this idea and improve my kitchen life. And if you are a designer, please improve my design and let me know so I can update this post, I am not a designer, not at all.
*Yes I know, the word Pasta is not needed but remember the name of this site? Some nonsense should be in there, it’s not called Love Function.
**This version is made with HTML and CSS and should look just fine when you print it on a pack of ten centimeters wide.